Spotted: Chris Brown in Hardy Indiigo from Atrium

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Spotted: Chris Brown rocking the Hardy Indiigo snapback from Atrium while on 106 & Park.  Available online and in-store at Atrium Soho and Brooklyn locations.

Spotted: Taylor Swift NYE in Iro from Atrium

Taylor-Swift-In-IRO-Dick-Clark’s-New-Year’s-Rockin’-Eve-with-Ryan-Seacrest-2013Spotted: Taylor Swift ringing in the new year sporting our Iro Longina Jacket during Dick Clark’s Rockin’ Eve with Ryan Seacrest.  Available online and In-store at Atrium Soho and Miami.

 

Spotted: Swizz Beatz in G-STAR RAW from Atrium

swizz in splattered hoodieSpotted: Swizz Beatz in the Marc Newson x G Star Raw collaboration painter hoodie from Atrium alongside pal J.R. Smith from the New York Knicks.  Hoodie available in-store at Atrium Soho and Brooklyn. Check Swizz’s shoutout to the sweatshirt from his personal instagram @therealswizzz below.

swizz shout out

Sandy Night Out at Santos

Tomorrow night MILK Studios and Waves for Water present a Sandy Night Out – a benefit for victims of Hurricane Sandy. There is a great line-up consisting of Stretch Armstrong, Qtip, Rich Medina, Clark Kent and Tony Touch as well as surprise guests, all at the one and only Santos Party House.  Tickets are only $35 and 100% of the proceeds go to victims of Hurricane Sandy.  What better way to party?!  Get your tickets online or at the door!

The endless ways to wear your SAM.

Developed by Andrew Marc Schwartz and Suzanne Schwartz, the founders and original creators of the Andrew Marc brand, comes their newest outerwear line SAM.  The fashion forward line maintains the luxurious quality of Andrew Marc while also adding a modern stylish twist, including parkas, bombers, utility coats, and cargo jackets.  Best of all? The alpine inspired brand offers endless ways to wear each product including an outer coated cotton shell, removable zip sleeves and 100% authentic fur.  A versatile fur vest and winter jacket – I would say that is truley the best of both worlds.

Available online and at Atrium Soho

                    sam 15                  sam15

Spotted: will.i.am in Beats by DRE Commercial Rockin’ ADEEN from Atrium

Spotted: Will.i.am jamming out in ADEEN snap back from Atrium during the Beats By Dre Color TV Ad: All Eyes On Us beats by DRE commercial. Check out the clip below to see him along with Lil Wayne and others!

Get the look: Shop online or visit Atrium NYC or Brooklyn. To place a phone order call 212-473-3980 x12 or e-mail customerservice@atriumnyc.com

Welcome to the World of ADEEN!

ADEEN! from ADEEN TV on Vimeo.
Welcome to the world of ADEEN – Check the new ADEEN! video that captures inspiration and purpose behind the brand’s products.  Directed by the notorious Anais Larocca, who was the man behind Jay-Z’s Duracell commercial, this new campaign clearly captures the essence behind the no-boundary brand.  With a very “Saturday morning cartoon feeling” the video includes every man’s dream of fun including a paintball gun fight, endless candy and bathing in Fruit Loops.  Paired alongside music by Anamanaguchi, the video is a great way to illustrate the fun living aesthetic of ADEEN.

Spotted: Will.i.am rockin ADEEN snap back from Atrium

Spotted: Will.I.Am killing it wearing ADEEN chomp snap back from Atrium. Photo from the Red Carpet at the American Music Awards 2012.

Available for purchase online and in store at Brooklyn and Soho locations.

Spotted: Justin Bieber in NYC rockin Public School jacket and Kill City tee from Atrium Soho

Spotted: Justin Bieber in NYC rockin Public School denim jacket with leather sleeve and Kill City brand shreaded tee from Atrium Soho. Available online and in-store at Atrium Soho or Brooklyn locations.