Billionaire Boys Club Varsity

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Introducing the Billionaire Boy Club- MMXII Varsity Jacket.  Sporting the iconic BBC logos and oversized astronaut, this varsity is equally classic as it is unique.  Now available online and in-store at Atrium Soho and Brooklyn.

Justin Bieber wears Atrium’s Varsity Jacket on The View – Get the look now!

Check out our favorite Justin Bieber sporting the notorious Atrium Varsity Jacket as he performs for the holidays on ABC’s The View.  Even with his recent baby drama he still steals the crowd’s hearts with his new top chart holiday single: Mistletoe!

Get his look now, only at Atrium.

Get the Look: Atrium “New York” Varsity Jacket

Get the Look: 50 Cent

50 Cent sports one of Atrium’s “A” Varsity Jackets to Motorola’s DROID RAZR launch in NYC.  Get the look now: Golden Bear Varsity “A” Jacket, $750 – exclusively at Atrium.

Ringing in Flatbush

In honor of our new Brooklyn location, Atrium has released an exclusive Varisty Jacket – Flatbush inspired.  This limited edition piece will be available only in our new Brooklyn store, 233 Flatbush (hence the style), so make sure you get your hands on one before they’re gone!  One of favorite bloggers and Flatbush native, Ludget Delcy, was so obsessed he graciously devoted a whole style shoot towards it.  Check it.

Chris Brown Loves Atrium

The Game’s new song + video “Pots of Gold” is hot, and get a look at Chris Brown sporting the Golden Bear – Atrium Varisty Jacket in the video. Purchase the look at www.atriumnyc.com or at Atrium for $320.

Atrium Varsity Jacket in NY Knicks Player Carmelo Anthony’s Closet Featured in People